A subscription service dedicated to providing unwavering support and empowerment for moms.

Brand Story and Strategy, Visual Identity System, User Experience, Web Design, Subscription Box Product and Packaging Design, Marketing Materials, Copywriting

Product Development, Brand Identity, User Experience

ABOUT client
Isabella Cano and Audry Solorzano, both sisters and mothers, are the founders of Laurel, a subscription service dedicated to providing  support and empowerment for moms. Every trimester, Laurel crafts boxes to nurture the holistic well-being of the mother.

Drawing inspiration from their own mother, Lorena, and her invaluable guidance throughout their personal journeys, the founders set out to foster a sense of community for Laurel users. Inviting mothers to share their experiences, wisdom, and uplifting words.

Made by mothers for mothers, Laurel’s mission is to provide essential products that will nurture and empower women.